Role Overview & Key Responsibilities
The Marketing Officer is responsible for expanding market presence, driving distributor networks, and acquiring new retail and wholesale accounts across Tanzania. The position involves continuous field research, competitor monitoring, and working closely with production teams to tailor product development to market demands.
Market Development & Account Acquisition
Identify and establish new distribution channels, wholesalers, and retail accounts in major towns and regional centers; follow up on leads to convert prospects into active accounts.
Market Research & Competitor Intelligence
Conduct field surveys to track consumer buying patterns, monitor competitor pricing and branding strategies, and report emerging market trends to management.
Product & Brand Strategy Support
Provide direct market feedback on product formulations, fragrances, packaging, and pricing; assist in executing promotional campaigns and regional product launches.
Reporting & Field Insights
Prepare structured reports on customer visits, newly acquired accounts, regional growth opportunities, pricing benchmarks, and sales projections.
Qualifications & Requirements
Experience
Minimum 3 to 5 years of progressive experience in FMCG sales or marketing.
Specific background in cosmetics, personal care, toiletries, or related consumer goods is strongly preferred.
Network & Mobility
Proven network of existing contacts across Tanzanian wholesale, distribution, and retail sectors; full willingness and capability to travel extensively throughout urban and up-country regions.
Core Competencies
Strong negotiation, market research, and communication skills, with an ability to work independently in field environments.
- Identify and establish new distribution channels, wholesalers, and retail accounts in major towns and regional centers; follow up on leads to convert prospects into active accounts.
- Conduct field surveys to track consumer buying patterns, monitor competitor pricing and branding strategies, and report emerging market trends to management.
- Provide direct market feedback on product formulations, fragrances, packaging, and pricing; assist in executing promotional campaigns and regional product launches.
- Prepare structured reports on customer visits, newly acquired accounts, regional growth opportunities, pricing benchmarks, and sales projections.
- Negotiation
- Market research
- Communication
- Ability to work independently in field environments
- Minimum 3 to 5 years of progressive experience in FMCG sales or marketing.
- Specific background in cosmetics, personal care, toiletries, or related consumer goods is strongly preferred.
- Proven network of existing contacts across Tanzanian wholesale, distribution, and retail sectors.
- Full willingness and capability to travel extensively throughout urban and up-country regions.
Vacancy title:
Marketing Officer
[Type: FULL_TIME, Industry: Consulting, Category: Sales & Retail, Advertising & Marketing, Business Operations]
Jobs at:
CVPeople Tanzania
Deadline of this Job:
Monday, September 7 2026
Duty Station:
Tanga, Tanzania | Tanga
Summary
Date Posted: Wednesday, August 26 2026, Base Salary: Not Disclosed
JOB DETAILS:
Role Overview & Key Responsibilities
The Marketing Officer is responsible for expanding market presence, driving distributor networks, and acquiring new retail and wholesale accounts across Tanzania. The position involves continuous field research, competitor monitoring, and working closely with production teams to tailor product development to market demands.
Market Development & Account Acquisition
Identify and establish new distribution channels, wholesalers, and retail accounts in major towns and regional centers; follow up on leads to convert prospects into active accounts.
Market Research & Competitor Intelligence
Conduct field surveys to track consumer buying patterns, monitor competitor pricing and branding strategies, and report emerging market trends to management.
Product & Brand Strategy Support
Provide direct market feedback on product formulations, fragrances, packaging, and pricing; assist in executing promotional campaigns and regional product launches.
Reporting & Field Insights
Prepare structured reports on customer visits, newly acquired accounts, regional growth opportunities, pricing benchmarks, and sales projections.
Qualifications & Requirements
Experience
Minimum 3 to 5 years of progressive experience in FMCG sales or marketing.
Specific background in cosmetics, personal care, toiletries, or related consumer goods is strongly preferred.
Network & Mobility
Proven network of existing contacts across Tanzanian wholesale, distribution, and retail sectors; full willingness and capability to travel extensively throughout urban and up-country regions.
Core Competencies
Strong negotiation, market research, and communication skills, with an ability to work independently in field environments.
Work Hours: 8
Experience in Months: 36
Level of Education: bachelor degree
Job application procedure
To apply for this position, please use the following link:
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